Tulum - Mexican restaurant

The client

By creating this new restaurant, my client wishes to offer to the population Texan the possibility to discover the Mexican gastronomy.

The objective

The logo must be able to reflect an elegant and quality image of the restaurant by including the representation of a wood fire, one of their specialities.

The solution

To bring an elegant and clean design, I chose to create a very minimalist logo and to bet on a very specific typographic choice. A typo sans-sérif which will be used for the titles and a monospace one which will be used for the other texts. A mixture of two elegant fonts which create, by themselves, the universe of the restaurant.